Have you ever experienced the thrill of receiving an online order earlier than you expected? Walmart understands that many sellers tend to quote longer delivery times to avoid disappointing customers. After all, it’s usually better to be pleasantly surprised than let down!
But here’s the catch: those inflated delivery estimates can deter customers from purchasing in the first place. This means missing out on converting sales and limiting your potential success while selling on Walmart.com. To tackle this issue, Walmart has rolled out new Automated Shipping Settings.
What are Walmart Automated Shipping Settings?
Compared to manual shipping settings, automatic shipping settings provide a much more accurate shipment timeframe to customers, based on their location and average historical shipping speeds.
The benefits include:
- Setting accurate delivery expectations.
- Closing any gaps between promised and actual delivery timeframes.
- Boosting your on-time delivery and sales conversion rates.
How Can Walmart Sellers Start Using Automated Shipping Settings?
To set up an automated shipping template on Walmart, navigate to the shipping template page within account settings. From here, click “Create shipping template” and choose “Automated shipping settings (Recommended for free shipping offers).”
Assign a name to the template, add your fulfillment center location, and select a carrier. Once your automated shipping template has been created, don’t forget to assign inventory to the template to start using it! Assigning inventory can be done with a bulk template setup.
When Does Automated Shipping Settings on Walmart Make Sense?
To utilize the automated shipping template settings in Walmart, your offer must have free shipping. Opting into the automated shipping template is a savvy move—as it protects you from the consequences of shipping delays, ensuring your on-time delivery rate remains intact. Plus, it enhances the shopping experience for your customers, making it a win-win for everyone involved.
If you're a client looking for more information, contact your account team! If you’re interested in learning more about how Blue Wheel can aid in your brand efforts in online marketplaces, schedule a consultation with our team, we would love to hear from you.