Webinar
October 30, 2024 1:30 PM
In this webinar, we are discussing the key elements and full-funnel marketing tactics you can implement to see better ROI on your Amazon marketing campaigns.
https://www.bluewheelmedia.com/webinars-on-demand/creating-a-winning-strategy-with-amazon-marketing-cloud-and-dsp
Running a full mix of Amazon Advertising can increase conversions significantly -- and when combining Amazon Marketing Cloud and Amazon DSP, you have the ability to fully transform your advertising strategy. Although offering impressive reach and targeting, DSP can present challenges when measuring the efficiency of display ads, particularly in the top and middle of the funnel. Understanding the full impact of your Amazon campaigns requires advanced strategies, smart spending, and a focus on incrementality.