Whitepaper

The Enterprise Brand Playbook: Scaling TikTok Shop & Social Commerce in 2025

Enterprise brands are at a pivotal moment in social commerce. While TikTok Shop is leading the charge, brands must adopt a structured, scalable approach to thrive in the fast-paced realm of affiliate marketing and creator partnerships. Blue Wheel and Euka AI have collaborated to create a unique playbook for enterprise brands. It addresses everything from seamlessly onboarding into TikTok Shop while avoiding common pitfalls to effectively scaling creator and affiliate programs through strategic outreach. Additionally, learn how to leverage AI and automation to enhance creator partnerships and content strategies.

How to Win with Affiliate Marketing & AI-Driven Social Commerce

"Scaling TikTok Shop & Social Commerce in 2025" enterprise brand playbook provides a complete roadmap for enterprise brands looking to scale their social commerce strategy with AI, affiliate marketing, and structured creator partnerships.

Key Takeaways

🔵 How enterprise brands can navigate TikTok Shop and social commerce in 2025.  

🔵 Common challenges and misconceptions about affiliate marketing.  

🔵 How to build a sustainable affiliate and creator partnership model.

🔵 AI’s role in automating creator outreach, tracking content performance, and optimizing campaigns.  

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