We Have a Solution for You
The Need
Two hair care brands came to Blue Wheel for help with their Amazon Advertising after we worked with their sister company and saw great success.
The Situation
These two companies didn’t have as much brand recognition as their sister company, but they each wanted to build up their brand and boost sales, becoming leaders in the space.
Our Expertise
Search Term Isolation
Even when launching brands, we utilize the principles of Search Term Isolation to keep ACoS as low as possible while still ramping up spend.
The Solution
Utilizing Expert Knowledge
Since we didn’t have historical data for these brands, we used our extensive experience from their sister company and applied it to these two brands. Our knowledge of the industry helped us better advertise.
Building Brand Recognition
We invested in nonbranded strategies to build brand recognition, implementing Search Term Isolation to really hone in on efficient keywords to build up awareness and gain new customers.
Real Results
In just 6 months, Blue Wheel helped these brands achieve...
+48%
INCREASE IN TOTAL SALES FOR BRAND #1
+38%
INCREASE IN TOTAL SALES FOR BRAND #2
