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We Have a Solution for You

The Need

Berne Apparel was frustrated with the lack of growth they experienced with their previous agency. So they came to Blue Wheel.

The Situation

With an ACoS of over 30%, Berne needed a complete revamp of their Amazon advertising strategy. Their account had a lot of wasted spend — one campaign was spending over $500/day at an ACoS of over 300%.

Our Expertise

Search Term Isolation

Using our advanced bidding philosophy called Search Term Isolation, Blue Wheel is able to reduce ACoS, avoid wasted spend, and increase revenue.

The Solution

Focusing Spend

We consolidated spend to Berne’s top-performing products, allowing their ad budget to go farther and return better.

Implementing Search Term Isolation

Utilizing the principles of Search Term Isolation allowed us to increase Berne’s overall revenue.

Pausing Underperforming Ads

By pausing underperforming ads, we were able to reassign that wasted spend to more profitable campaigns.

Real Results

In under two months, Blue Wheel achieved...

+303%

INCREASE IN REVENUE

18.44%

AVERAGE ACOS (GOAL OF 25%)

$1M

OVERALL SALES IN NOVEMBER

Let’s Chat

We have a Solution for your Brand.

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