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A leader in the luxury hair care industry came to Blue Wheel in 2019 for assistance with their Amazon Advertising. In 2021, they wanted to ramp up their Prime Day efforts.
Prime Day Campaigns
The team at Blue Wheel created a complete strategy for the brand to support their Prime Day efforts.
By keeping budgets higher following the event to capture lingering impressions and running remarketing Sponsored Display Ads after Prime Day, we were able to recapture missed sales from the event.
On Prime Day, Blue Wheel helped the brand achieve...
INCREASE IN PRIME DAY AD SALES YOY
INCREASE IN REVENUE MOM