Blue Wheel Media and Digmshift Group Form Strategic Alliance
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Blue Wheel Media and Digmshift Group Form Strategic Alliance

[Troy, MI] – November 2, 2015 – Blue Wheel Media and the owners of Digmshift Group, a Rochester-based content creation agency, are combining powers.

Digmshift, a leading Metro Detroit visual media company, will move into Blue Wheel’s offices to join forces with the agency. Digmshift owners James Nichols and Daniel Love will work with Blue Wheel to expand the company’s in-house video and photography services.

After working together on various projects over the past few years, both companies came to a mutual agreement that it was important to not only manage and market content for Blue Wheel’s clients, but also create it. In addition to producing top-shelf multimedia, Digmshift’s team of content marketing experts also bring years of experience with media strategy and seek to make an emotional connection with their audience with every piece of content they create.

“I think, traditionally, most people see different types of media as living in their own separate silos,” Nichols said. “But in order for all types of media to be most effective, they have to work together and provide the same message between web, social media, multimedia, and other channels. I believe the understanding of this concept is a big part of what brought Digmshift and Blue Wheel together.”

Moving forward throughout 2015 and beyond, Digmshift Media will operate as Blue Wheel Media. This alliance truly allows Blue Wheel Media to be a full-service digital marketing agency with all of the necessary resources and content creation experts in house. The staff members at Blue Wheel Media are excited to welcome the Digmshift group to the team and look forward to creating beautiful visual campaigns together with Digmshift’s talent and expertise.

About Blue Wheel Media:

Blue Wheel Media is a full service digital marketing agency headquartered in Troy, Michigan. The company, founded in 2011, is a collective of strategists, creatives, producers and technologists who share a passion for creating progressive branding and digital marketing ideas and solutions. For more information, visit www.bluewheelmedia.com.

About Digmshift Group:

Digmshift Group is a full-service photo and video production company headquartered in Rochester, Michigan. Using pristine photos and videos, high-end motion graphics, animations, and more, Digmshift’s multimedia marketing services are designed to define the target audience and drive digital influence and reach. For more information, visit www.digmshift.com.

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