CHALLENGE:
The Sands Atlantic Beach wanted re-brand to the iconic beach destination and increase exposure for its recently renovated facilities. With a unique beachfront setting, The Sands wanted to book weddings and other social events, but were unsure of how to find those looking for such events.

SOLUTION:
The Sands Atlantic Beach approached Blue Wheel Media about creating a full circle digital marketing solution that would increase online exposure for its brand while also increasing the number leads and bookings. Blue Wheel worked with The Sands team to understand its target demographic and business goals. Blue Wheel crafted a campaign that provided The Sands the spotlight that its world-class facilities deserved.
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“The Blue Wheel Media team has significantly improved Frankenmuth Brewery’s digital outreach with their Search Engine Optimization expertise & innovative social media efforts!” -Haithem Sarafa

CHALLENGE:
Frankenmuth Brewery needed to gain visibility with a modest budget in Michigan’s saturated craft beer market, against competitors including household names like Bell’s Brewery, Short’s and Founders.

GOAL:
Increase brand awareness for both Frankenmuth Brewery beer and the physical restaurant located in Frankenmuth, Michigan.
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