Frankenmuth Brewery

Case Study

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In 2012, Frankenmuth Brewery approached us to craft a digital strategy to market both the Frankenmuth Brewery location as well as Frankenmuth Brewery bottled beer, which is distributed throughout Michigan and the surrounding region. We strategized, developed, and executed a full-wheel, cross channel, solution across social media, SEO, and content marketing that is still going strong today.

SOCIAL MEDIA

Over the course of 32 months, Blue Wheel Media grew social media fans and followers on four major platforms:

BRANDED CONTENT STRATEGY

We implemented a creative visual design series to engage followers and build the brand's personality, making Frankenmuth Brewery content especially memorable for users.

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SEARCH ENGINE OPTIMIZATION

Over the course of 3 years, Blue Wheel Media grew traffic in three majors areas:
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