The Leading Cosmetic and Beauty Marketing Agency | Blue Wheel Media

WE WORK WITH MANY CLIENTS IN THE
BEAUTY & SKINCARE INDUSTRY

THESE BRANDS INCLUDE THE FOLLOWING:
GUIDED SELLING BY BLUE WHEEL

We Understand the Cosmetics
& Skincare Customer

For beauty marketing or cosmetic marketing, the practice of Guided Selling is absolutely essential. The end customer is smarter and savvier than ever. It’s important for your digital experience to mimic the in-store shopping experience as much as possible. We understand the importance of how-to and application videos, user-generated content, filterable reviews, and rich content to guide the user to purchase at the right moment, in the right way. Below is a sample application video that helps the user understand how to use Instytutum’s Oyster Renewal Serum.

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SKINCARE & COSMETICS MARKETING

E-Commerce Design & Development

We use the guided-selling content to power the design and development of each beauty brand’s e-commerce website. Our experience combined with our expansive industry research reports, allows us to create the most advanced and forward thinking e-comm sites in the beauty industry. Below are some example screenshots of sites we’ve designed.

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DIGITAL MARKETING

Digital Advertising for Skincare
& Cosmetic Brands

Ultimately, we want to increase sales and revenue of your brand. Digital advertising is the final piece that connects all of the aforementioned channels, in order to drive new awareness, engagement, and ultimately sales to your new beauty e-commerce site. We provide all creative and optimization necessary to ensure the profitability of your campaigns in just a few short months.

Instant Impact
Alicia
Lipstick Goals
Digital Bottom Pellicane
Lash goals
Tracy banner
Digital Advertising

SKINCARE & COSMETIC MARKETING

REAL RESULTS

AN EMERGING COSMETIC BRAND
+0%
YoY Revenue GrowtH
A BUZZ-WORTHY SKINCARE BRAND
+0,100%
Growth in Daily Revenue
A LUXURY SKINCARE BRAND
1.00:0
Holiday ROAS (RETURN ON AD-SPEND)
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